Material costs are rising everywhere and landscape lighting is no exception. Between fixtures, transformers, wire, and labor, putting together a quality lighting system costs more than it did a few years ago. Not only that, but with so many new brands and technologies, it can be complicated and overwhelming.
What hasn’t changed? Customers still want design options that feel customized to their space, and they want their system to last.
For contractors offering lighting, this creates a challenge. How do you continue to offer quality lighting solutions while also protecting your margins? There are no easy answers, and it’s understandable when contractors give up on lighting entirely.
Cheaper fixtures aren't always the least expensive.
One approach is to price hunt for the least expensive system components. But some contractors who have gone down this path have discovered that saving a few dollars upfront means sacrificing on quality–which can lead to more service calls, replacements, and frustrated customers later.
The quality vs. margin dilemma isn’t just a contractor problem.
Manufacturers face the same challenge in production. Cutting corners to lower prices may translate into selling more products in the short term, but failures in the field come at the cost of frustrated contractors, bad reviews, and fewer repeat customers in the longer term. Even so, using less reliable materials or moving production overseas is a move some manufacturers are willing to make. While no manufacturer can simply make the challenge disappear, Vista Professional Outdoor Lighting offers a high-value bundle option for contractors who aren’t ready to throw in the towel on lighting.
Vista’s Pro Packs are designed to add value.
Vista's approach isn't to build a lower-cost lighting system. Instead, they package a professional, American-made lighting system in a way that creates more value for contractors. Here's how:
1. A Complete Starting Package
Each Pro Pack includes six LED uplights, four LED path lights, a 150W stainless steel transformer, a timer, ground stakes, and underground connectors. Instead of sourcing each component separately, you've got the foundation of a complete lighting system in one package. That simplifies estimating, ordering, and installation while reducing the chance of missing a component on install day.
2. Value That Helps Protect Your Margin
Many contractors who price the Pro Pack components individually come away with the same conclusion: by the time you account for the ten fixtures, the transformer and timer are essentially “thrown in.”
Whether you think of it that way or simply see it as aggressive package pricing, the result is the same. You get a complete professional lighting system at a value that's difficult to match.
3. Easy to Expand
Ten lights is enough for many residential projects, but for those that require more fixtures, Pro Packs are easily expandable. Because they include a 150W transformer and efficient LED fixtures, there's often capacity available to expand the scope or even add lighting later. Vista also offers matching Pro Pack Expansion Kits with four additional uplights or path lights, connectors, stakes, and 100 ft. of lighting cable, making it easy to continue building on the original installation.
4. Enough Options for Most Projects
The Pro Packs are available in eight different configurations with multiple uplight and path light combinations, three powder-coated finishes: Black, Architectural Bronze, and Dark Bronze, and a die-cast brass version. That gives contractors the flexibility to offer some style customization while still benefiting from the value of a bundled system.
A compelling pitch to customers.
The bottom line is just as important to your customers as it is to you. To win lighting jobs, your bid needs to be competitive without compromising on quality. Pro Packs create high-value for you and your customers, offering customizable options and a US-made product they can be confident will last.
Ask your distributor about Vista Professional Outdoor Lighting Pro Packs. And feel free to reach out to our team with questions or installation tips!
